College of Business Administration Quarterly Newsletter
                                                                                                       
              April 2007- Volume 10.1

College of Business Homepage :: The Executive :: Business Degree Program Expands Globally
 

 

Business Degree Program Expands Globally

This fall, the University of South Florida College of Business will grow from being one of the best programs in the nation to one of the best in the world.  In conjunction with Broward Community College and the Center for American Education, the College will offer a bachelor’s degree in Business Administration in Singapore.  The degree will have concentrations in International Business and Marketing, and will allow students in Singapore to earn an American degree without leaving the region.
 


While in Singapore, Jackie Nelson met with representatives from Florida, China, India, Singapore and Sri Lanka

The five-term program will feature small classes led by USF professors, but won’t be offered through the on-line courses typically offered in that area.  Instead, USF professors will go to Singapore, leading the courses that make the USF business program truly outstanding.
 

“Singapore has been a bustling business center for several years now, and it should be a fun place to visit,” said Marketing Professor Anand Kumar.  “In the U.S., we have students from many different countries. By visiting another country for a few weeks, faculty can get immersed in the local environment and enrich the interactions they have with students in the U.S. from these countries.”
 


Jackie Nelson presents the USF program to students in Singapore for the first time

In October 2006, Jackie Nelson, Director of Undergraduate Programs for the College, took a 30-hour plane ride to Singapore with a single mission: promoting the value of an American education, a task that, due to the cultural climate, can prove difficult. “The American educational system believes that students should be exposed to different ideas and have a breadth of knowledge; Singaporean systems have a very narrow focus on a specific discipline and do not educate outside that discipline,” said Nelson.  “This can be problematic if a student decides to change majors or careers.”
 

Nelson has been working hard to make this program a reality for not only the Singaporeans, but local USF students as well.  In fact, the program is offered as a study abroad option for current students - an opportunity that shouldn’t be missed, according to Nelson. “It’s ‘Asia-lite,’” she said.  “Students can visit a different country, learn about the culture, and earn school credit with the comfort of English and only a short- term commitment.”